Australia: Iron Man
Overcoming obstacles to achieve dreams is always a story. These are extracts of a shooting of Stefaan Engels when he completed 20 triathlons in one year. This adventure was told in a 10 episode webserie.
The films with integrated brand sponsoring paved a way for Stefaan to convince sponsors to partner with him for future big challenges, like MarathonMan 365. In that project a sponsor used footage in a worldwide campaign for obesitas awearness.